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Mindspark Interactive Network
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Mindspark Interactive Network : ウィキペディア英語版
Mindspark Interactive Network


Mindspark Interactive Network, Inc. is an operating business unit of IAC and home to hundreds of popular apps across categories such as lifestyle, entertainment and utilities. The company has evolved its product strategy across multiple platforms, with divisions focused on distinct browser, desktop, and mobile market opportunities. Mindspark’s mobile division, mobile developer Apalon which was acquired by Mindspark in 2014, ranks as a top 10 iOS developer of applications worldwide, known for popular apps such as Weather Live, Emoji Keypad, and Calculator Pro.〔(【引用サイトリンク】url=http://blog.appannie.com/app-annie-index-apps-april-2014/ )〕 Mindspark’s portfolio includes more than 100 products, with more than 10 product downloads happening every second.
Mindspark's home office is based in Yonkers, NY, with other offices located in Los Angeles, CA; Oakland, CA; New York, NY; Bellevue, WA; D'Iberville, MS; and Minsk, Belarus. Tim Allen and Eric Esterlis serve as the current co-Presidents of Mindspark. Former Mindspark CEO Joey Levin now serves as CEO of IAC Search & Applications, a segment which houses Mindspark, as well as a number of other consumer web properties.
== History ==
Mindspark Interactive Network was incorporated in 1999 under the name CTC Bulldog, Inc.〔(【引用サイトリンク】url=http://lubbockonline.com/stories/040500/ent_040500056.shtml )〕 On January 20, 1999, the idea for its first product, iWon.com, was conceived by its co-founders Bill Daugherty and Jonas Steinman. The project was funded by CBS, and the office opened at Irvington, NY. On October 5, 1999, iWon.com was launched and the company name was changed from "CTC Bulldog, Inc." to "iWon.com, Inc." A press event was held at CBS headquarters.
On Oct 1, 2000, iWon.com, Inc. launched the sales team, and offices were opened in New York, Los Angeles, San Francisco, and Chicago. On Nov 18, 2001, the company purchased Excite.com assets out of bankruptcy.〔(【引用サイトリンク】url=http://news.cnet.com/iWon-fumbles-Excite-transition/2100-1023_3-803872.html )〕〔(【引用サイトリンク】url=http://news.cnet.com/iWon-completes-Excite.com-takeover/2100-1033_3-277461.html )〕 The company then changed its name to The Excite Network.
On Oct 1, 2002, The Excite Network launched a new online portal called MyWay.com, which replicated many of Yahoo's popular features without advertisements, fees and intrusive privacy policies. In the same year, the company launched several entertainment products such as SmileyCentral, Cursormania, and PopularScreensavers, and changed its name to Focus Interactive. In November 2015, The myway.com site posted, "After many years, we have decided to shut down the MyWay website. The site will be available until the end of day, December 5th, 2015."
In 2003, Focus Interactive changed its name again to Interactive Search Holdings. The company's properties now consisted of iWon.com, Excite.com, My Way, My WebSearch, and online advertising sales firm MaxOnline. In December 2003, properties of Interactive Search Holdings reached 17% of US Internet users. In 2004 Ask Jeeves purchased Interactive Search Holdings for $501 million in a stock and cash deal.〔(【引用サイトリンク】url=http://www.informationweek.com/news/18201996 )
According to a press release issued by Ask Jeeves, Interactive Search Holdings was the 9th most visited property in December 2003, with popular but under-the-radar destinations such as My Way, My Search, My Web Search, iWon and Excite.〔(【引用サイトリンク】url=http://searchenginewatch.com/article/2063904/Ask-Jeeves-Why-Buy-Interactive-Search-Holdings )
On Jul 20, 2005, Ask Jeeves was purchased by IAC,〔(【引用サイトリンク】url=http://money.cnn.com/2005/03/21/technology/askjeeves/index.htm )〕 and Interactive Search Holdings, Inc. was renamed to IAC Consumer Applications & Portals (“IAC CAP”).
IAC CAP〔(【引用サイトリンク】url=http://www.dmconfidential.com/blogs/category/Press_Releases/1568/ )〕〔(【引用サイトリンク】url=http://www.wnd.com/markets/news/read/6585073/iac_consumer_applications_&_portals_signs_hollywood_records_pop_sensation_jordan_pruitt_as_spokesperson_across_its_online_properties )〕〔(【引用サイトリンク】url=http://bluetie.com/aboutus/pressroom/pr2008-04-16-01.php )〕 is a wholly owned business of IAC/InterActiveCorp (IACI ) that centers on properties that enhance online communication and social networking. On Jun 20, 2006, IAC CAP launched Zwinky,〔(【引用サイトリンク】url=http://mashable.com/2006/12/06/zwinky-launches/ )〕〔(【引用サイトリンク】url=http://www.enotes.com/topic/Zwinky )〕〔(【引用サイトリンク】url=http://www.wnd.com/markets/news/read/6585075/iac_consumer_applications_&_portals_debuts_zwinky_cuties )〕 a virtual world in which the users have the opportunity to communicate and play with other people. On Apr 1, 2007, Webfetti.com was launched, allowing users to easily customize their social networking profile pages and blogs. On Apr 1, 2008, IAC CAP acquired StarNet Interactive,〔(【引用サイトリンク】url=http://www.vccafe.com/israel/iac-cap-buys-israels-girlsense-targeting-tweens/ )〕 an Israeli start-up that created GirlSense. On Aug 1, 2006, Vimeo was acquired by IAC, and became the part of IAC CAP in 2008.
On Jan 1, 2009, IAC Consumer Applications & Portals was renamed to Mindspark Interactive Network, Inc〔(【引用サイトリンク】url=http://startupmeme.com/offerpal-media-partners-with-mindspark-interactive-network/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+StartupMeme+%28Startup+Meme%29 )〕 (“Mindspark”). The Ask Partner Network, LLC, formerly a division of Ask Jeeves, became a part of Mindspark. On May 20, 2010, Mindspark bought a majority stake in diet tracking site DailyBurn, which was responsible for Mindspark's fitness products.〔(【引用サイトリンク】url=http://techcrunch.com/2010/05/20/iac-dailyburn/ )〕〔(【引用サイトリンク】url=http://katywidrick.com/2011/12/20/new-tool-tuesday-dailyburn/ )〕 On Oct 6, 2010, Mindspark announced its Mindspark Worlds division to drive innovation in virtual worlds and social gaming.〔(【引用サイトリンク】url=http://money.cnn.com/news/newsfeeds/articles/prnewswire/NY77324.htm )
In 2011, Mindspark Interactive Network, Inc acquired the gaming platform created by VoxPop,〔(【引用サイトリンク】url=http://paidcontent.org/article/419-iacs-mindspark-buys-voxpops-gaming-platform/ )〕 and the platform was attached to its iWon contest and sweepstakes brand.
In 2014, Mindspark Interactive Network, Inc acquired SlimWare Utilities, an award-winning community-based, crowd-sourced software product suite dedicated to PC clean-up and optimization.〔(【引用サイトリンク】url=http://agcpartners.com/transactions/agc-partners-advises-slimware-utilities-on-its-sale-to-iac/ )〕 Its flagship product was named PC Magazine’s editors choice for best free tune-up software.
On Nov 3, 2014, Mindspark Interactive Network, Inc acquired mobile app developer Apalon, a top 10 developer of iOS applications worldwide as measured by monthly downloads according to the App Annie Index.〔(【引用サイトリンク】url=http://seekingalpha.com/news/2085985-iac-acquires-mobile-app-developer-apalon )〕 Apalon is a leading mobile development company with one of the largest and most popular app portfolios in the world, reaching more than 25 million active users.〔(【引用サイトリンク】url=http://apps4top.co.uk/post/11-05-14-mindspark-acquired-apalon-developer-of-mobile-apps )

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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